Kaitlyn Sexton Lyday, 32
Occupation
Director of Marketing and Social Media at USA Cheer
United States Governing Body for Cheer
US National Teams/STUNT the Sport
PR & Social Media
Imprint Digital
Sapere Intelligence
Education
Hofstra University, Bachelor of Arts, 2015
Major: Public Relations, Minor: Fine Arts
Arlington High School, NY, 2011
Spirit Achievements
Hofstra University Cheerleader
3x UCA Small Coed DI National Champion, 2012, 2013, 2015
2x UCA All Girl Partner Stunt National Champion, 2013, 2015
3x UCA World University Champion, 2012, 2013, 2015
European Open Champion, 2011
United States National Team
3x ICU All Girl Premier World Champion, 2015, 2016, 2017
ICU Coed Premier Pan-American Champion, 2017
USA Cheer Active Athletes Board
2015 STUNT Athlete of the Year
Recognized by the Women’s Sports Foundation
Career Experience
Universal Cheerleaders Association Marketing & Operations Liaison (2015-2017)
Urban Cheerleading Experience Marketing Director (2016-2017)
USA Cheer Social Media Manager (2017)
V!ROC Director Choreographer (2017-2023)
Clarke Specialties Social Media Manager (2019-2020)
Madwire Marketing Success Manager (2020-2021)
Colorado Cheerleading Development Coach (2022-2023)
Imprint Digital Creative Director (2022-2024) PR & Social Media (2024-Present)
Sapere Intelligence PR & Social Media (2023-Present)
USA Cheer Director of Marketing & Social Media (2024-Present)
KSL 